Tags advertising

Apple says iOS anti-tracking feature is still on the way, also takes shot at Facebook

by Joe Warminsky • 2 weeks ago

The App Tracking Transparency (ATT) technology will arrive in early 2021, an Apple executive said Thursday while charging that Facebook wants to "collect as much as possible" about users.

Lawmakers call for FTC investigation of data brokers enabled by online ad industry

by Sean Lyngaas • 4 months ago

“[T]here is no effective way to control these tools absent intervention by regulators and Congress,” the lawmakers said of data brokers.

Google bans stalkerware marketing in ad policy adjustment, but leaves big loophole

by Shannon Vavra • 5 months ago

Google says it will no longer allow advertisements that promote surveillance technology used for intimate partner surveillance — but there's a significant loophole in the policy update.

Dashlane spends big on a Super Bowl ad after $110 million fundraising round

by Jeff Stone • 10 months ago

Flush with cash, Dashlane is trying to differentiate itself from competitors by running a commercial during the game.

Twitter: We accidentally used security data to target users with ads

by Greg Otto • 1 year ago

Twitter does not know how many people were impacted by the error.

Real-time bidding, a thriving ad targeting technique, is becoming a GDPR dilemma

by Jeff Stone • 2 years ago

U.S. advertisers spent an estimated $23.5 billion on the tactic last year, up from $6.4 billion in 2014.

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